How To Turn Your Worst Customers Into Your Best Ones

reference selling tipsOften times in sales, you inherit an exceptionally challenging customer that had a bad experience with your company, and therefore refuses to do any new business with you. Usually, 20% of your customers will generate 80% of your revenue, so your natural tendency is to focus your time and energy on your best customers; to keep them, nourish them, and encourage them to keep buying more from you. That’s great. Continue reading “How To Turn Your Worst Customers Into Your Best Ones”